Project Brief Writing.
The brief is the most important part of any development project, setting the quality standards and social ambitions from the start.
Existing communities also play a pivotal role in co-creating briefs for new schemes and improvements in their neighbourhood.
Our knowledge of both design and development viability allows us to put together comprehensive project briefs which describe carefully the physical and socio-economic standards which our clients want to achieve.
Urban diversity: Revisiting an existing consent and engaging a variety of designers and end users in a big site can pay dividends in terms of place-making and diversity. Fish Island demanded this approach.
Mind the gap: Cities are full of unexploited gaps which can take time and energy to find and develop. Peabody ‘found’ 300 new homes on its land using a careful strategic approach, including a Stirling Prize nominee. What could your land yield?
Little and large: A major UK housebuilder collaborated with a small architectural practice on a very challenging east London railway-side site. The result was a multi-award-winning scheme for Peabody.
A garage site with a difference: A Victorian estate gained 56 homes and an arts-oriented community space, enhancing life for all age groups via intensive resident dialogue.
From garage to garden: Over 100 homes, a new street and a bold artwork replaced garages on a K&C estate. Find out how the landscape made this new place knit with its context.
Inclusive renewal: Residents were at the heart of plans to redevelop a Peabody estate, and have now moved into new homes there. Artwork and architectural detail also added huge value – find out how.